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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Internal communication strategy in Devro s.r.o.
 Benešová, Kateřina ; Halík, Jaroslav (advisor) ; Kožnarová, Dominika (referee)
In this bachelor thesis I deal with the internal communication strategy in Devro s.r.o. The aim of this thesis was to analyze internal communication strategy in the company and to propose new improvements and recommendations. In the theoretic-metodical part I present internal communication. In the application part, I focused on the analysis of the used communication strategies in Devro s.r.o. In the last part of the thesis are mentioned new proposals and recommendations for improvement of internal communication.
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Corporate communications and public relations on the internet
 Kyselová, Petra ; Střížová, Vlasta (advisor) ; Kubeš, Jiří (referee)
This paper deals with the definition of what is corporate communication and public relation and further possibilities for their use in the Internet environment. The paper provides a comprehensive view for managers dedicated to this issue, as well as relatively independent public. The greater part of the paper is focusing on the issue of public relations and the concept of internet websites. Benefits of this paper is a comprehensive view of the corporate communications and PR. Corporate communications or PR matters are for organizations and for other interest groups, which include the general public. The paper is focusing on influence of internet of individual management which is in connection with PR. The paper distinguished further possibilities PR activities with using Internet. Practical part examine the Internet presentation of Telefónica O2 Czech republic and the possibilities of communication with individual interest groups.
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